Amanda: Hey, did you check out the new fitness site? They do have great products!
Sam: Their page did not load quickly on my mobile and I ran out of patience!
And that’s how you lose a customer!
Artificial Intelligence in an E-commerce application is not just about talking to a chatbot! It has grown in sophistication with its ability to solve real-world business problems in real time.
Customer trends are changing and AI is now shaping the future of how a customer shops! A good e-commerce application is where your page loads instantly, gives you a hassle-free mobile experience, and you can navigate across the site easily. You put the customer at the center stage and design customer journeys. Many businesses are moving quickly from brick-and-mortar to e-commerce. And with the pandemic hitting the world, business-as-usual is disrupted, and navigating this impact became crucial for many businesses to survive!
Because of the increasing complexity, business transactions are prone to failure in many ways. And hence your testing team needs to ensure they do end-to-end testing of the application. Tasks like testing the page load time, scaled performance, and other such repetitive tasks are mandatory to check the application’s performance, but THEY ARE SO MUNDANE and BORING!
That’s when you can use tools like Webomates that can handle all the mandatory testing tasks, and free up the tester’s time so that they can focus more on enhancing the user experience.
The solution to routine tasks – Automation
A solution to automation challenges – Codeless Automation
But what is the solution to understanding customers – ???
The testing industry has come from the age of coding to no code and low code. Despite the overwhelming advantages of AI and ML, understanding customers and their varied needs is still a daunting task. While one customer would like personalized online searches, the other would like to chat and clarify their queries.
AI gives organizations tools and technologies to enhance user satisfaction. AI and ML can be applied to a variety of use cases to drive business insights and competitive advantages. From behemoth to startups, you need to consider the following guiding principles when building and testing an e-commerce application.
In e-commerce applications, defects can arise from multiple scenarios – like your server is busy due to heavy user load, or your application isn’t mobile-friendly. If testing your application feels like a daunting task, these AI ML-powered solutions with actionable insights give you a boost.
1. Predict and resolve the defects in the application
Is your application defect-free?
A single defect can bring down your whole application. AI helps you make Intelligent Decisions – and that means it can help you predict the defects in your application.
Shift-Left Testing with Intelligent Test Automation gives organizations the capability to focus more on the business value and customer experience than invest their time and resources in finding defects.
AI Tools like Defect Predictor help you with proper defect triaging and an in-depth analysis of automation failures to help the teams reduce their triage time. The AI-powered Test Analytics or Insights help to improve your decision-making by 2X.
2. Secure your customer’s data
Are you sure your customer’s data is confidential and secure?
With so much private customer information, data security takes the center stage of your application’s success! Protecting sensitive client data is necessary across the enterprise.
Security testing and PCI DSS certifications ensure that the application does not have any such web vulnerability that can expose sensitive data to an intruder or an attacker.
3. Implement intelligent test automation for faster and smarter releases
How well does your system work when you add a new feature to your existing one? Has your software “regressed” after the new update?
An e-commerce application has multiple functionalities that need to work seamlessly – right from login to payment gateways and invoice generation functionalities. Every time you add a new feature or functionality, you need to check if there is any impact on the existing features.
Implementing intelligent test automation coupled with Continuous Integration and Continuous Testing right from the development phase. teams can improve development efficiency and achieve faster time to market.
With a Test as you Develop mantra and a suite of comprehensive feature/regression testing solutions, you can focus on quick regressions, defect identification, prioritization, and defect triage solutions.
4. Ensure the application is compatible across all browsers and devices
You need to test your application so that the users can have a hassle-free experience from any type of browser and device.
Device Optimization is the compatibility of your application with a range of devices, platforms, networks, and operating systems.
5. Perform end-to-end testing
How well does your software handle UI changes? How well is the responsiveness and stability of your software?
The testing of both – functionality and performance, is important to ensure your application’s success.
Along with functional testing, you need to ensure you do proper UI Testing of your e-commerce application as it is the first thing a user notice is your application. With new products and features being introduced, the application’s UI is bound to change. UI testing using AI and ML helps in recognizing the changes – which could be as minor as the color change, shape, and size of the buttons!
With the world going digital, any day is shopping day! Come holiday season and your application can crash with the influx of new users! Even a marketing campaign can get you, new users. But is your application ready to handle such a load?
Speed plays a crucial role in your application’s success. Performance Testing and Load Testing helps you ensure you have optimal speed at all times.
a. Go beyond basic testing – Go exploratory!
You need to think out of the box while finding defects. You need to go beyond the normal – by experimenting and exploring to find critical bugs that end users may face.
The basic aim of exploratory testing is to pinpoint how a feature works under various conditions. It helps you scrutinize the potential risks by combining exploratory testing with regression testing.
With our Intelligent Testing, we accelerate Testing throughout the development lifecycle to deliver unparalleled business benefits and actionable insights.
Codeless Automation is also one of the major features that you get with this tool. Is your application used just by the developers or testers with programming skills? No, right? Product Managers, SRE and DevOps teams, Business Analysts, Developers, QA teams. What if they want to test the application? Codeless Automation means you need not code/write any test scripts to perform test automation. The tool comes with built-in features that you can use without the need to code.
Our tools help reduce the overall cost of quality and time-to-market for new applications and upgrades to existing ones, as well as enhance customer experience.
If you are interested in learning more about Webomates’ CQ service please click here and schedule a demo, or reach out to us at info@webomates.com.
Tags: AI Testing, Intelligent automation
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